Hardware Photo of Apple CEO Tim Cook

Published on September 11th, 2017 | by Brad Gibson


Apple’s Apple TV/iPhone event: Here’s how to watch

On Tuesday, Apple is expected to reveal a fifth-generation Apple TV and the next generation of iPhones at its new campus in Cupertino, Calif. Hosted by CEO Tim Cook, the computer and mobile phone giant is hosting its first-ever press event at the Steve Jobs Theater at its new headquarters.

Here’s what you need to know about the Tuesday event…

When does it start?

It starts September 12th at 10 am PDT local time, 1 pm EDT. BESTAppleTV.com will provide live updates regarding any and all Apple TV news on our Twitter feed and in-depth details of the expected new, fifth-generation Apple TV streaming media player on this web site.

How can I watch it?

Apple will stream the event live on its website.

You can watch the event four different ways:

  • Through the fourth-generation Apple TV and the Apple Event app, or a second- or third-generation model with software v6.2 or later.
  • On an iPhone, iPad, or iPod Touch running Safari and iOS v9.0 or later.
  • On a Mac running Safari and macOS v10.11 or later.
  • On a PC running Microsoft Edge and Windows v10.

What will Apple announce?

Rumors are many as to the features of an expected fifth-generation Apple TV player including 4K video capability, optimization for TVs capable of playing High Dynamic Range (HDR) video, a more powerful processor, a possible storage boost to 128 gigabytes or more, and better integration of Siri through HomeKit.

The iPhone will be the big topic of this event. Reports suggest Apple could not only unveil updates to the iPhone 7 and 7 Plus, but a new top-end model costing nearly $1,000.


About the Author

Brad is co-founder and editor-in-chief of BESTAppleTV.com. He has been a technology reporter since the late 1980s having previously worked for MacUser, MacFormat, and iCreate magazines, as well as MacNN.com, MacObserver.com, MacCentral.com, MacMinute.com, and Macworld.com. He hosted and produced the MacFormat This Week podcast for three years. He was also a reporter, editor, and producer for the AOL, the BBC, Associated Press, and United Press International.

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