Apps Cleveland Browns DeskSite

Published on November 28th, 2018 | by Kirk Hiner

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Bring It! A little consistency with NFL team apps

I’m going to start by saying this is a very fragmented request. Although all 32 teams of the National Football League are under the NFL’s tax-free corporate shield (and all the rules and regulations that implies), the individual team apps are a scattered mess. Still, it doesn’t explain why I can’t fire up the Seattle Seahawks app on my Apple TV.

This all came about when I wanted to show my son a highlight from the Seahawks/Panthers game on November 25th. We were watching on my iPhone XR when it occurred to me there may be a tvOS version of the app. There isn’t. Although the seller of the official Seattle Seahawks app is listed as Football Northwest, LLC, the copyright belongs to YinzCam, Inc. YinzCam develops sports-related apps that focus on team news and video streaming, venue experiences, loyalty rewards, and other business-related functions, and they hold the copyright to 24 of the 32 NFL teams (and many other sports).

So, okay, I would guess that they just aren’t developing for tvOS….except that they are. Although their Seahawks app doesn’t support tvOS, their app for the New York Giants does. In fact, of all the YinzCam teams I clicked through, only the Giants appear to have an official Apple TV app. This lack of tvOS support carries over to other developers, as well, including VenueNext (Minnesota Vikings) and Pro-Football, Inc. (Washington Redskins).

The Redskins bring up another wrinkle, in that they have a second app dedicated to them that is only tvOS compatible: Redskins TV. The copyright for this app—which was developed by Dotsudioz, Inc.—is held by the Washington Redskins. The aforementioned Minnesota Vikings have a similar setup. Confusing? It gets worse.

The Cleveland Browns—who do have a YinzCamp iOS app—also have an Apple TV app called Browns DeskSite. This app comes from a company called Direct Sports Network (formerly DeskSite). they provide apps that “… meet the growing need for video ad inventory within premium video programming.” DeskSite has Apple TV apps for 12 NFL teams, but again—focusing on my immediate need—no Seahawks.

So, will those of us not amongst the lucky few ever see an Apple TV app for our favorite team? Honestly, I don’t even know who we should contact to find out. There doesn’t seem to be any rhyme or reason to which teams’ footage is made available to which developers, or which developers will embrace make that footage available on which platforms. As such, many of us are either stuck watching on our phones or forced to sit through cable network sports highlight shows hoping to get a minute or two of airtime before they devote half an hour to the Cowboys again.

The Cowboys, of course, have an Apple TV app.

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About the Author

has been writing for the Apple web since 1997, having served as editor of Applelinks and the Technology Tell Apple Channel. In addition to his work with BEST Apple TV, Kirk currently contributes to Mac Gamer HQ and Pure Nintendo. He lives with his wife and three children in small-town Ohio where the land is cheap and the air is (relatively) clean.



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