Published on August 1st, 2018 | by Brad Gibson1
CBS plots launch of new local news streaming service
CBS announced Wednesday it plans to launch CBSN Local, a local news streaming services in markets starting in the fourth quarter with New York first, followed by Los Angeles. The local feeds will be available through the CBSN app on Apple TV.
CBSN Local will first launch in the New York City in partnership with WCBS, the company’s flagship station and WLNY, an independent Long Island station, owned by CBS. Los Angeles is expected to follow with KCBS and KCAL launching its service. Other major markets will be added in 2019, the company said, but it is unknown when non-CBS-owned stations will start their own CBSN Local feeds.
Each CBSN Local service will feature live streams of CBS Television Stations’ regularly scheduled early morning, daytime and evening newscasts and additional daily newscasts that will be produced exclusively for CBSN Local. The services will provide live continuous coverage of breaking news events and on-demand content. The CBSN Local programming is expected to be led by anchors and reporters at local CBS television stations.
“CBSN Local is the exciting next chapter in how our stations will serve audiences seeking local news on all of the most popular content consumption platforms,” said Peter Dunn, President, CBS Television Stations. “These streaming local news services will be a terrific companion to the award-winning national and global news reporting provided by CBSN. Working together, we look forward to making the outstanding local news coverage produced by our stations available to a wider audience, anytime and anywhere people want to view it.”
CBS said the new local services will be supported by advertising and will ultimately be included as live channels on CBS All Access in those markets. CBS All Access is a subscription-based app available on Apple TV.
The CBSN app has been available on Apple TV since November of 2014. The company said nearly 80 percent of its viewers are between the ages of 18 and 49, with an average age of 38.