Published on April 3rd, 2019 | by Brad Gibson0
T-Mobile inks Viacom channels for upcoming streaming service, but stays mum on real details
Not knowing if T-Mobile is going to make available its future live streaming TV service directly to Apple TV users or not, comes news Wednesday that Viacom has agreed to offer its mix of channels for the much-talk-about, but still unavailable offering.
The deal will include live feeds of Comedy Central, BET, MTV, VH1, Nickelodeon, CMT, and Paramount Network along with selected on-demand content, the company announced.
The deal is calling Viacom a “cornerstone launch partner”, despite the fact their channels are on various other live streaming services including DirecTV Now and Philo.
T-Mobile first announced its TV service in December 2017, at the time stating it planned to launch in 2018 as a “disruptive” solution to rival services. A year later with no new service to show for it, BESTAppleTV learned it was on hold until at least April 2019. With April Fools day behind us, T-Mobile is still refusing to say when the service will launch – not even a time frame – or a price.
Additionally, T-Mobile has been extremely coy on its plans for distribution of its service, refusing to discuss with BESTAppleTV its plans for possible access through third-party streaming devices like Apple TV.
The only response we’ve gotten from a company representative was “we don’t have anything to add” beyond referring us to past earnings transcripts full of gobbledygook and few answers. As a result – at this point – we have no idea if Apple TV users will be able to directly subscribe and access the service on their units.
T-Mobile continues to promote that it will have a balanced approach to channel offerings and price, but with the recent fee increases by services like DirecTV Now, Fubo, and Sling TV, we’re not holding our breath on what that all means.