Published on February 6th, 2019 | by Brad Gibson0
UKs BT Sport launches Apple TV app; promises 4K UHD/HDR support soon
The British television sports network BT Sport has released a tvOS app for fourth-generation and newer Apple TV devices with a promise of 4K Ultra High Definition and High Dynamic Range support in the near future.
The free app is available now in the UK Apple TV App Store. The app includes on-demand catch-up of all BT Sport programs from BT Sport 1, BT Sport 2, BT Sport 3, ESPN, Boxnation, and the BT Sport Extra channels, as well as on-demand sports coverage.
The service is available separately of cable, telco, or satellite providers for £15 a month directly from BT or its mobile partner, EE.
Additional features of the app include exclusive streaming of selected events not televised on its channels, an array of video clips including highlights and interviews, on-screen schedules, results, and league tables, and seven-day channel listings.
BT Sport confirmed in a press statement that its customers will be “among the first in the world to experience live sports in stunning High Dynamic Range (HDR)” through its streaming service with further details to be “announced in due course” later this year.
“This enhancement will make live sport in stunning ultra-high-definition available to more fans, by making these devices another way to access 4K content on TV,” said BT’s press statement.
BESTAppleTV has confirmed that when the HDR capability is launched, it will be an extra charge, as yet unannounced.
BT Sport is also developing plans for “object-based broadcasting”, enabling viewers to personalize and control some aspects or objects of programmes such as audio or graphics. Examples include decreasing crowd noise and including an audio description for blind and partially sighted subscribers. The service is also currently trialing a private video chat service that “allows fans to have real-time video chats with up to three friends while watching BT Sport in the same app.”