Published on November 16th, 2017 | by Dave Martin0
Vimeo adds HDR video support for Apple TV 4K
The video-sharing service Vimeo announced Wednesday it now supports high dynamic range (HDR) and 8K resolution in uploaded videos, making it the only video-hosting platform on the Apple TV 4K set-top box to support the standard.
Being that only a small portion of viewers have the ability to display 8K content, the announcement is meant more for content producers right now but is a clear sign to consumers that better quality video is coming to streaming services. Creators will now able to upload their HDR videos through Vimeo’s web interface as well as through apps like Adobe Premiere Pro and Apple’s Final Cut Pro X.
Vimeo is adding support for HDR by embracing H.265 HEVC as a new video codec. The service will automatically mark HDR videos with an “HDR” badge. Vimeo content in HDR will also include a separate standard definition version of the video for users who don’t have access to HDR-compatible devices.
High dynamic range videos on Vimeo will be identified by a special “HDR” tag on devices compatible with the format.
The company has also added support for 5K, 6K, and 8K videos. “If you shoot in 8K we want you to be able to sell, distribute, or submit to festivals in the best quality possible,” wrote Sara Poorsattar, Director of Video Product, at Vimeo.
Vimeo is not the first video service to support HDR. Amazon and Netflix have been streaming selected content in the format since earlier this year. YouTube added support for HDR videos last November but does not support HDR on Apple devices. The announcement included a reference to Vimeo being the only service to support the higher standard on Apple products, making it a clear criticism of YouTube.
Like all HDR and high-resolution content, viewers will need a screen that supports HDR 10 and HEVC, so anyone with an Apple TV 4K will be able to watch this content on their devices.
Vimeo first launched an app for Apple TV in 2014. The app is available for free on the Apple TV App Store.