Published on August 23rd, 2017 | by Brad Gibson0
Walmart’s streaming service Vudu hits Apple TV
Walmart’s streaming movie and TV service Vudu has officially launched as an app in the U.S. on the fourth-generation Apple TV, allowing users to stream their collection of UltraViolet movies, as well as over 4,000 free and native “Movies on Us” titles.
Promoting the launch as Vudu and Apple TV now being “BFFs”, the ‘marriage’ has its limitations. Users can’t rent or buy any movie or TV show directly from Apple TV primarily as Vudu and Apple are not willing to share the profit from in-app purchases. User must first add content to their collection elsewhere before viewing it. The movies are then added to a Vudu library to watch via the Vudu app.
Additional features include Siri voice search to find content within your Vudu collection, and a wishlist where users can add any title to save for later, and view on any platform that Vudu is available on.
The Movies on Us collection lets you watch thousands of titles for free, supported by ads.
The company encourages new users to head to its signup page to create a free account before launching the Apple TV app, as there is no sign up option within the app. On the web, users can browse, rent, and buy over 100,000 titles, link an existing UltraViolet with up to five people and Disney Movies Anywhere account, and then sync everything with their Apple TV app to view their collection on Apple’s fourth-generation set-top box.